Natura buys Avon and becomes world’s 4th largest beauty company

The Natura Group has completed the purchase of Avon Products and the company’s board of directors approved the incorporation of the US cosmetics manufacturer, in a deal that created the world’s fourth-largest beauty group and valued its 130-year-old US rival at approximately US$2 billion. Natura &Co will now have annual gross revenues of over $10bn and a total of 40,000 associates in over 100 countries. The global, purpose-driven, multi-channel and multi-brand cosmetics group includes Avon, Natura, The Body Shop and Aesop.

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Source: Retail Insight Network